
Your Aesthetic, Our Authentic
Chạm di sản, Chạm bản sắc


This question had been quietly growing in the mind of Ms. Quyên, founder of Thơmore. With a soul moved by beauty – not merely in outward appearance but in every delicate touch of fragrance – she had long sensed an unfilled void in Vietnam’s perfume market. In recent years, as the wave of domestic perfumes began to rise, a paradox emerged – quality gradually became diluted in the commercial frenzy. Industrial scents, hastily born merely to catch trends, lacked the refinement and dedication that are the soul of the art of perfumery.
Standing in this market, perfume lovers in Vietnam often face a harsh choice: either settle for products that still fall short of international standards, or invest a substantial sum in luxurious imported perfume bottles.
But is perfume truly a luxury beyond reach? In this era, technology, ingredients, and expertise can all be accessed, learned, and gradually perfected. Nurturing this belief, Ms. Quyên decided to leave her stable office job to pursue an inspiring dream: to create a truly “Made in Vietnam” perfume brand with quality that could stand shoulder to shoulder with renowned international fragrances, from ingredient quality and formula refinement to long-lasting fragrance performance.

Perfume – a refined art with a centuries-long history, where every drop of fragrance must follow rigorous principles and elaborate processes from creation to realization. While still embracing the golden standards of the industry, each note of Thơmore is further adorned with Vietnamese cultural nuances – delicate emotions, memories that have seeped into the subconscious, and familiar cultural fragments that only Vietnamese people can fully comprehend.
In a dedicated laboratory space, each fragrance formula of Thơmore undergoes a lengthy journey of patience – meticulously researched, continuously tested, and refined until it reaches the threshold of perfection.
With a philosophy of no compromise on quality, Thơmore chooses the path of using essential oils and fragrance materials from Europe – where the secrets to creating the purest ingredients in the fragrance industry are preserved.

Behind each bottle of Thơmore perfume lies a journey of dedicated research within a specialized laboratory space. This is a place that does not accept hastily copied formulas or fleeting ideas that come and go.
Combining the essence of European perfume-making technology with Vietnamese cultural elements, each collection of Thơmore is the crystallization of hundreds of patient trials, a process of meticulously adjusting each fragrance note until it reaches the point of perfection.
Using clean ingredients, environmentally friendly production processes, and honoring the craftsmanship of artisans, Thơmore creates multi-layered, multi-dimensional compositions that bear an irreplicable unique signature while brilliantly radiating the quintessential beauty of Vietnamese culture.
