Privacy Policy
Privacy Policy
This English version is provided for convenience. If there is any difference between this version and the Vietnamese original, the Vietnamese version prevails.
THƠMORE COMPANY LIMITED (CÔNG TY TNHH THƠMORE) (“Thơmore”, “we”) is committed to protecting the personal data of customers who visit the thomore.vn website (perfume retail) and use the cskh.thomore.vn customer service platform. This policy complies with the Government of Vietnam’s Decree No. 13/2023/ND-CP on Personal Data Protection (“PDPL”) and with the requirements of Meta Platforms, Zalo, Shopee and TikTok for apps that connect via their APIs.
1. Data controller information
| Item | Details |
|---|---|
| Company name | CÔNG TY TNHH THƠMORE (Thơmore Co., Ltd.) |
| Tax code | 0318772576 (issued on 05/12/2024 by the Hồ Chí Minh City Department of Planning and Investment) |
| Address | 172/44 An Dương Vương, Phường Phú Định, TP. Hồ Chí Minh |
| Phone | (028) 6675.6679 |
| General contact email | [email protected] |
| Data Protection Officer (DPO) email | [email protected] |
| Websites | thomore.vn, cskh.thomore.vn |
2. Scope
This policy applies to:
- End customers who buy perfume through the
thomore.vnwebsite. - Users who interact with Thơmore through Facebook Messenger, Instagram Direct, Zalo Official Account, Shopee Chat and TikTok Shop Customer Service.
- Tenant businesses that use the
cskh.thomore.vnplatform, and the customer service staff of those Tenants.
For end-customer data processed through cskh.thomore.vn, Thơmore acts as the data processor; the Tenant is the data controller in its direct relationship with its own customers.
3. Personal data we collect
3.1. From the thomore.vn website (purchases)
- Full name
- Phone number
- Delivery address
- Order history (products, quantities, time, value)
- Technical cookies (session, cart) — see Section 11.
3.2. From messaging channels (via the customer service platform)
Through each platform’s official API, we receive:
- Message and comment content exchanged between Thơmore (or the Tenant) and customers on: Facebook Messenger, Facebook Page comments, Instagram Direct, Instagram Media comments, Zalo OA, Shopee Chat and TikTok Shop messaging.
- Customer identifiers on each platform:
- Facebook: Page-Scoped ID (PSID)
- Instagram: Instagram-Scoped ID (IGSID)
- Zalo: user_id, display_name, avatar
- Shopee: buyer_user_id, buyer_name
- TikTok: OpenID, nickname
- Display name and avatar as provided by the platform.
- Phone number / email only when the customer provides them in a message, or from Shopee/TikTok order data used to match the same customer’s identity across channels.
- Attachments (images, videos, documents) that customers send in a conversation.
3.3. From customer service staff
Company email, password (hashed with bcrypt, cost 12), login history and activity history (audit log).
3.4. What we do NOT collect
Browsing history outside thomore.vn (no cross-site tracking).
Payment or credit card details — all payments go through third-party payment gateways (VietQR, MoMo, Shopee, TikTok); we only receive confirmation of the transaction status.
Biometric data, GPS location, phone contacts.
Account balances, payouts or detailed revenue from Shopee/TikTok.
4. How we use data
| Data | Purpose |
|---|---|
| Full name, phone number, address | Processing and delivering orders, confirming orders |
| Sending order confirmations, customer support, delivery status notifications | |
| Order history | Warranty, returns, complaint handling |
| Messages from Messenger/IG/Zalo/Shopee/TikTok | Answering customer questions, product advice, complaint handling |
| Per-channel customer identifiers (PSID/IGSID/…) | Showing the right person in the inbox, and matching the same customer across channels for full context |
| Tenant email and business information | Operating the customer service account |
We do not use data obtained through platform APIs to: send automated marketing messages, broadcast, retarget advertising, train external AI models, or sell to third parties.
5. Legal basis for processing
Under Article 17 of Decree No. 13/2023/ND-CP, personal data is processed on the following bases:
- Consent of the data subject when placing an order or registering an account at thomore.vn.
- Performance of a contract for the sale of goods, or of a customer service contract with a Tenant.
- Legal obligations (keeping invoices under the Law on Accounting, keeping transaction records under the Law on E-commerce).
- Legitimate interests in caring for customers who have contacted us of their own accord through Thơmore’s official channels.
6. Sharing data with third parties
We do not sell personal data. Data is shared only with the following parties, and only to the minimum extent necessary:
| Third party | Data shared | Purpose |
|---|---|---|
| Delivery carriers (GHN, GHTK, Viettel Post…) | Full name, phone number, delivery address | Delivering orders |
| Payment gateways (VietQR, MoMo, ZaloPay) | Transaction ID, order value | Processing payments |
| Meta Platforms (Facebook, Instagram) | Replies sent by customer service staff via the Send API | Sending messages to customers via Messenger/IG Direct |
| Zalo (VNG Corporation) | Replies sent via the Zalo OA API | Sending messages via Zalo OA |
| Shopee, TikTok | Replies sent via the Open Platform API | Sending messages in Shopee Chat / TikTok messaging |
| Cloudflare R2 (storage) | Conversation attachments and backups (encrypted with age + AES-256-GCM) | Secure storage |
| Sentry (technical error monitoring) | Stack traces and metadata (PII filtered out by middleware) | Fixing system errors |
| Competent state authorities | Upon a lawful written request | Legal compliance |
Data is not used for: cross-platform targeted advertising, training external AI, or commercial sharing.
7. Storage and security
- Hosting: servers located in Vietnam (inet.vn), in compliance with the domestic data storage requirements of Decree No. 53/2022/ND-CP.
- Encryption in transit: TLS 1.3 (Let’s Encrypt certificates) for all connections.
- Encryption at rest: platform API tokens are encrypted with AES-256-GCM. Staff passwords are hashed with bcrypt, cost 12.
- Separation of data between Tenants: every query is bound to a
tenant_idat the application layer, plus composite foreign keys at the database layer — one Tenant cannot access another Tenant’s data. - Backups: daily pg_dump plus the attachment file volume, encrypted with
ageand stored on Cloudflare R2. - Audit log: every customer merge/unmerge/deletion is recorded in
audit_logsand kept for at least 5 years. - Access control: JWT authentication plus role-based permissions (admin/staff); sessions expire after 7 days.
8. Retention periods
| Data type | Retention period | After expiry |
|---|---|---|
| Orders and delivery information | 5 years (under the Law on Accounting) | Deleted or anonymised |
| Messages and comments from channels | For as long as the Tenant uses the service | Deleted within 90 days of account closure |
| “Orphan” attachments (not linked to any message) | 24 hours | Deleted automatically |
| Platform connection API tokens | Until the Tenant disconnects the channel | Deleted immediately on disconnection |
| Customer service staff accounts | Until the Tenant deletes the account | Email anonymised; a skeleton row is kept for the audit log |
| Audit log of deleted customers | 5 years (PDPL) | Permanently deleted |
| Technical cookies | 30 days (session) | Expire automatically |
9. Rights of the data subject
Under Article 9 of Decree No. 13/2023/ND-CP, you have the following rights:
- Right to be informed of what data about you is being processed, for what purpose, and who has access to it.
- Right of access — to request a copy of your personal data.
- Right to rectification of inaccurate data.
- Right to request deletion of data (see Section 10).
- Right to restrict processing of data in certain cases.
- Right to object to processing for purposes outside the original contract.
- Right to receive your data in a structured, machine-readable format.
- Right to lodge a complaint with the Authority of Information Security (Ministry of Information and Communications) if we fail to comply.
To exercise these rights, please send your request together with proof of identity to [email protected]. We respond within 72 hours and complete the request within 30 days of verifying that it is valid.
10. User Data Deletion Instructions
This section implements the User Data Deletion Callback requirements of Meta App Review, Zalo OA, Shopee and TikTok.
10.1. How to request deletion
Send an email to: [email protected]
Subject: “Personal data deletion request” (or, in Vietnamese, “Yêu cầu xoá dữ liệu cá nhân”)
Please include:
- Your full name
- Your registered email / phone number
- Your identifier on the channel concerned (e.g. Facebook name, Instagram username, phone number used with Zalo OA)
- A short description of the data to be deleted (everything / only messages from date X / only contact details…)
10.2. Process
- Thơmore confirms receipt of the request by email within 72 hours.
- We verify the identity of the requester to avoid deleting the wrong data.
- We carry out the deletion / anonymisation within 30 days.
- We notify you by email when it is complete, confirming which fields have been processed.
10.3. What is deleted
After deletion, your name, avatar, phone number, message content and attachments are anonymised. We keep only a “skeleton” record (ID + timestamp) and an audit log entry as evidence that the deletion request was carried out (as required by the PDPL).
10.4. When data cannot be deleted immediately
Some data must be kept to meet legal obligations (e.g. invoices for 5 years under the Law on Accounting). In such cases, we will explain this clearly in our reply email.
11. Cookies and tracking technologies
The thomore.vn website uses:
- Strictly necessary technical cookies: to keep you logged in and maintain your cart — these cannot be switched off if you want to use the website.
- Analytics cookies (Google Analytics): to measure traffic anonymously — you can refuse them through your browser settings.
- We do not use Facebook Pixel, TikTok Pixel or any other third-party advertising trackers.
12. Protection of children
Thơmore’s services are not directed at children under 16 years of age. We do not knowingly collect data from children. If a parent finds that their child has provided information to us, please contact [email protected] to have it deleted.
13. Transfer of data abroad
Personal data is stored mainly in Vietnam. Some technical data (encrypted attachments, error logs) may be stored on Cloudflare R2, which uses global infrastructure. We have carried out an overseas data transfer impact assessment (TIA) under Article 25 of Decree No. 13/2023/ND-CP and submitted the dossier to the Authority of Information Security.
14. Personal data breaches
In the event of a personal data breach, we will:
- Notify the Ministry of Public Security (A05) within 72 hours of discovery, in accordance with Article 23 of Decree No. 13/2023/ND-CP.
- Notify affected data subjects by email/SMS as soon as possible.
- Publish the remedial measures on the website.
15. Complaints
If you believe that Thơmore has processed your personal data in breach of the regulations:
- Step 1: Send a complaint to [email protected] — we respond within 72 hours.
- Step 2: If you disagree with our response, you may lodge a complaint with the Authority of Information Security — Ministry of Information and Communications in accordance with the law.
16. Changes to this policy
This policy may be updated to reflect changes in the law or in our services. The date of the latest update is shown at the top of the page. Material changes (e.g. expanding the scope of collection, adding a third party) will be:
- Announced on the thomore.vn home page at least 7 days before they take effect.
- Emailed to customers with a registered account.
Continuing to use the services after the updated policy takes effect constitutes acceptance of the new version.
17. Contact
Thơmore Co., Ltd.
- Address: 172/44 An Dương Vương, TP. Hồ Chí Minh
- Phone: (028) 6675.6679
- Email: [email protected]
- DPO (Data Protection Officer) email: [email protected]
- Tax code: 0318772576

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