Category Archives: Thomore’s Stories

There is a magical sound that fills us with excitement the moment it echoes through the air: the beat of the lion dance drum at the Mid-Autumn Festival.

“When can we finally ‘break the feast’?” – the timeless question on every child’s lips each full-moon season. Childhood Mid-Autumn memories are always steeped in the fragrance of autumn fruits.

Looking back at the Mid-Autumn Festivals of our childhood, the most treasured possession for us neighbourhood kids was a bamboo lantern wrapped in colourful cellophane.

People often say the taste of Mid-Autumn is the flavour of mooncakes. But only as we grow up do we realise that the sweetest flavour of the August full moon is the taste of reunion.

Reflections from the Lab: Crafting Cultural Scents Is No Easy Feat “There were moments when our debates became intensely passionate, simply because capturing the spirit of Vietnamese culture in a bottle is extraordinarily challenging. So many perspectives, so many delicate nuances to honour.” In the quiet stillness of our laboratory, we sat together for countless […]

Thơmore is delighted to introduce our new packaging look! We maintain the beloved, heartfelt Vietnamese culture, but everything has been optimized so you can enjoy a more convenient and complete experience: All for a fragrant, sophisticated, and most optimal experience for you! Discover this new look now!

We are pleased to confirm: we are Thơm + More. “Thơm”, because our journey begins with perfume — and we are committed to pursuing the art of fragrance.“More”, because we aspire for much more: we want to open up experiences, to tell cultural stories, to pass to each other the beautiful values of history in […]

Thơm’s very first Online Workshop with the theme “Hương của Nàng” took place on the evening of October 25th, and it was truly a night filled with emotions and connections! Thank you all for taking the time to join us, share your thoughts, and explore with Thơm the fascinating stories behind each fragrance note. Every […]